Communication and Media Arts Major (B.A.)

The communication and media landscape is changing very fast and the next generation of professionals in these fields needs to always be ahead of the curve. This program is ideal for you if you want to develop a critical approach to media and culture and learn how to analyze and create media for traditional, digital, and social media platforms. Through unique combinations of classes, the program will help you develop the aesthetic, critical, and technological skills that are essential for future market demands. The program resides in the School of Communication and Media

120 credits of coursework is required for the baccalaureate degree with a minimum 2.0 overall GPA, and a minimum 2.0 major GPA.

Program Requirements

Students must complete General Education requirements and World Languages and Cultures Requirements.

Core Requirements
Core Courses
CMDA 110Introduction to Communication and Media Arts3
CMDA 210Theorizing Communication and Media Arts3
CMDA 220Writing for the Media3
CMDA 320Transmedia Projects3
Colloquium Series
CMDA 490Colloquium Series 10
Major Elective Clusters
Select at least 12 credits of 300 level courses and 6 credits of 400 level courses.
Select at least 12 credits from the following:12
Public Relations Principles
Race, Ethnicity and Media
Media History and Form
Special Topics in Communication and Media
Health and Mass Media
Democracy and Communication
Special Topics in Communication and Media
Emerging Technologies in Health Communication
Introduction to Screenwriting
Film Forum
History and Development of TV and Digital Media
Language of Television
History of Television Programming
TV and Digital Programming
Ethics of Mass Communication
International Broadcasting
Special Topics in Television and Digital Media
Select at least 12 credits from the following:12
Going Viral
New Media and Participatory Culture
Youth Culture and The Popular
Communication, Media and Gender
Investigative Research Methods
Media Criticism
Globalization, Communication and Media
Critical Television Studies
Mediated Organizations
Rhetorical Criticism
Production Culture
Seminar in Mediated Communication
Seminar in Media Ecology
Film Story Analysis
Film Art: Historical and Contemporary
The Avant-Garde Cinema
Sports Media and Society
Political Broadcasting
Media Management
Select at least 12 credits from the following:12
Communication and Media Coop Ed
Public Relations Writing
Specialized Writing in Public Relations
Public Relations Techniques in a Digital Age
Argumentation and Debate
Visual Communication
Health Communication and the Arts
Collaborative Problem Solving
Persuasion and Transmedia Campaigns
Career Management
Special Topics in Communication and Media Arts
Film Making I
Digital Filmmaking I
Digital Filmmaking II
Production Design I
Theatre - Film Collaborations I
Documentary Workshop
Production Management
Writing/Reporting For TV and Radio
Fundamentals of TV and Digital Media
Developing the Documentary
Audio Production for Film/Digital Media
Cross Platform Sports Writing and Reporting
Multimedia News Production
Television Production Company
Total Credits48