Communication Studies Major (B.A.)

The skills of a savvy communicator are vital to every organization and brand in managing problems and building relationships and networks. This program cultivates dynamic leaders who can drive communication programs, collaboration, and innovative problem solving in corporate, government and non-profit organizations. The program is designed with great flexibility so that you can pursue your own interests and focus on such areas as health, culture and diversity, and democracy. The program resides in the School of Communication and Media

120 credits of coursework is required for the baccalaureate degree with a minimum 2.0 overall GPA, and a minimum 2.0 major GPA.

Program Requirements

Students must complete General Education requirements and World Languages and Cultures Requirements.

Core Requirements
Core Courses
CMDA 110Introduction to Communication and Media Arts3
CMDA 210Theorizing Communication and Media Arts3
CMDA 220Writing for the Media3
CMDA 320Transmedia Projects3
Colloquium Series
CMDA 490Colloquium Series 10
Major Elective Clusters
Select at least 12 credits of 300 level courses and 6 credits of 400 level courses.
Select at least 12 credits from the following:12
Voice and Speech Improvement
Introduction to Rhetorical Studies
Public Speaking
Public Relations Writing
Building Bridges through Dialogue
Investigative Research Methods
Specialized Writing in Public Relations
Argumentation and Debate
Visual Communication
Nonverbal Communication
Collaborative Problem Solving
Speaking in Varied Contexts
Career Management
Rhetorical Criticism
Planning and Implementing Health Campaigns
Organizational Consulting
Digital Filmmaking I
Media Tech Toolkit
Fundamentals of TV and Digital Media
Select at least 12 credits from the following:12
Communication and Media Coop Ed
Independent Study
Public Relations Principles
Introduction to Health Communication
Organizational Communication
Interpersonal Communication I
Special Topics in Communication and Media
Health Communication Theory
Organizational and Group Leadership
Interpersonal Communication II
Intercultural Communication
Media Criticism
Globalization, Communication and Media
Special Topics in Communication and Media
Emerging Technologies in Health Communication
Health Communication in Interpersonal Contexts
Health Communication and the Arts
Mediated Organizations
Community-Based Organizing
Seminar in Mediated Communication
Seminar in Organizational Communication
Select at least 12 credits from the following:12
Going Viral
Race, Ethnicity and Media
New Media and Participatory Culture
Youth Culture and The Popular
Speaking Culturally
Communication, Media and Gender
Health and Mass Media
Democracy and Communication
Culture and Rhetoric
Critical Television Studies
Managing Diversity and Conflict
Organizational Change
Persuasion and Transmedia Campaigns
Production Culture
Special Topics in Communication and Media Arts
Seminar in Media Ecology
Film Story Analysis
Film Art: Historical and Contemporary
Developing the Documentary
Ethics of Mass Communication
Total Credits48